“What gets measured gets managed.” Peter Drucker said it decades ago, and it still holds true. Think about it. We measure leasing velocity. Occupancy. Lead-to-tour. Tour-to-lease. ...
$2000 per month in ad spend—poof. Gone. And you have no clue where it went. Your reports look great. Clicks are up. Traffic is flowing. Your ad platform says you’re crushing it. ...
Did You Know… According to Hyly.AI’s data, 50% of multifamily marketers list “property website” as their main source of leads. But the reality is: It’s often not the true #1 ...
Let’s be real. Managing multifamily properties isn’t just about keeping residents happy and units filled. It’s also about managing a sea of data. From resident information to ...
Last week, we started aligning our online presence with something we’ve been working on for years: The Intelligence Fabric. No flashy announcements. No big press releases. Just a ...
