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Decisions That Move Money
The calls that come around every month, and almost never get written down. So we're writing them. Which sources to cut, where the budget goes, what to do about exposure, taken one at a time.
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Halo
Is your marketing strategy working? Now the numbers add up, so you can answer confidently.
Halo joins spend, leads, and leases across every system into one set of numbers, so the recurring calls about money get made on what actually happened.
Cut a source without wondering whether the numbers were right
Cost per signed lease by source, reconciled across every system that touched the lead. Halo flags the sources that crossed the line and brings the recommendation with the threshold that triggered it and the leases underneath it.
See Halo in action
See what a dollar is actually buying at each source
Spend, leads, and leases per source per property, joined into one view. When a reallocation gets argued, both sides are working from numbers everyone can check.
See Halo in action
Know whether to fix the follow-up or buy more demand
The ratio of created contacts to toured contacts, per property, against its own history. When that number drops, the answer is follow-up and training rather than more spend.
See Halo in action
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Hayley
Who's working your leads after hours? Now the follow-up never depends on who's on shift.
Hayley answers when a prospect reaches out and reaches out when nobody has, across the whole journey from first contact through renewal.
Answers at 11pm the way you would at 11am
Chat and email that reply with live pricing and availability, in two languages, capturing the full guest card and passing the true lead source into your CRM.
See Hayley in action
Tell prospects the moment something changes on the unit they wanted
When pricing moves or a floor plan opens up, the prospects who asked about it hear first. No list to pull, no campaign to build, no window missed.
See Hayley in action
Bring back the prospects who went quiet
Prospects who showed interest and stopped responding get worked again rather than written off, at a lower cost per click than display retargeting.
See Hayley in action
Every campaign the property needs, on one resident record
Prospect nurture, renewal sequences, event invitations, and refer-a-friend, timed off the same journey history rather than a fixed calendar.
See Hayley in action
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Before Hyly.AI, we were manually pulling data from different systems: PMS, marketing tech, agencies, ILSs, just to get a clear picture of performance.
With Hyly.AI's Performance AI and Halo, everything's connected. Their Intelligence Fabric ties our marketing and leasing data together, so we can see the full renter journey from first touch to signed lease. We're not stitching spreadsheets anymore. We're focused on real-time decisions using data.
It's changed how we think about success too. We care less about traffic volume and more about which sources bring in higher-quality conversions. Overall, Hyly.AI has given us real visibility into our prospects' true journey, helping us make smarter decisions on where to put our efforts across the portfolio.
PeakMade Real Estate
30,520 total units, 55,000+ total beds
All System
connected into one Intelligence Fabric
The Halo Data Fabric by Hyly.AI has been incredibly valuable to our team. It was simple to set up as we were up and running in no time. The multitouch attribution reporting stands out, because it brings together data from multiple systems to clearly show how our marketing sources work together and influence results.
The Halo reporting tool makes it easy to create shareable PDF reports for stakeholders with just a click.
Simpson Housing
More than 23,000 multifamily units, one of the largest privately held residential managers in the nation
1 Click
to generate shareable attribution reports for stakeholders
Hyly.AI's automation is great because it helps target our customers at the exact right times in their journey without having to manually set anything up. The Hyly.AI team is incredibly hands-on. They're a successful, growing company and still always have time for us.
Dweck Properties
6,600+ apartment homes in prime D.C. metro neighborhoods, 50+ years of experience
Zero
manual setup — fully automated targeting across the resident journey
Hyly.AI is easily one of the most advanced tech companies in proptech and is currently developing next-level deep data capabilities. They have many indispensable tools for marketers — automation, AI lead nurturing, attribution, data lakes, omnichannel orchestration, and many more.
Industry Principal
Proptech · Multifamily Real Estate
Indispensable
tools for multifamily marketers in one platform
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